Announcing New Hope Website Launched

We’re thrilled to share with you that the new Hope College website has launched and is now live! The new pages you’re seeing now are “phase one” sections for our initial public launch. These sections cover most of the areas you can access via the main navigation menu on the top of the page.

What you’ll find in the new

  • Fresh new look, feel and functionality
  • Overhaul of site structure and organization
  • Revised content to better address audience needs
  • A fully responsive design that will adapt to the size of whatever device you’re browsing on
  • A new directory that allows you to search departments, offices, buildings and people — all in one place
  • A new events calendar to promote event engagement
  • Lots of social media integration
  • news section that pulls content from many different sources into one place
  • An online Catalog, you’ll hear more about this from the Registrar’s Office

Now that we’ve launched “phase one,” we will be shifting our focus back to ongoing collaboration with departments and offices. We’ll provide intensive training in the new content management system (CMS), work with our partners throughout campus on finalizing their content, and re-launch every part of our website. This will be an ongoing process throughout the ’15–16 academic year and beyond.

Want to learn more? Please join us for presentation of the new website on Monday, August 17 at 10:30am in Graves Hall Winants Auditorium. We’ll walk through and show off various aspects of the new site. You can also read more at “A Website Retrospective“.

If you stumble on anything that appears to be broken or not working within the new site, please let us know about it at

Finally, I want to thank the many people who have helped make this possible. We’re so fortunate to have a campus community filled with so many individuals and departments who work together to make initiatives like this a reality.

Preparing for Phase One

Wow, we’ve come a long way! Looking back on our website redesign timeline (spanning back to Spring of 2013) you can see a lot of ground covered. A new CMS, design partner, focus groups, user personas, site maps, style tiles, page strategies, wireframes, new staff, writing for the web training, employee profiles… and that’s just a small segment!

Want a full recap? See our full website redesign project timeline.

We’re happy to share that we’ve begun the process of building out top tier or “phase one” pages and sections which we plan to launch publicly later this summer. These sections include areas like the homepage, news, events, directory, admissions, research, arts, campus life, about, visit, give, alumni, parents, and the academics homepage.

After the launch of “phase one,” we’ll turn our attention back to working with departments/offices on finalizing their content, providing training in the new CMS (OU Campus), and launching those sections. This will be an ongoing process of working on and launching department sites on a rolling basis throughout the 15-16 academic year.

Although we’ve come a long way, we have much work to do. We look forward to reaching out and working with the many talented departments and offices on campus soon!

Social Media Summer School

Digital StrategyThere’s no doubt the Hope College campus community is well-connected when it comes to social media.

The Office of Public Affairs and Marketing is pleased to host our first Social Media Summer School, a series of 1-hour workshops about social media, offered by our Digital Strategist, Elizabeth Council.

Everyone is invited…

Topics to be covered vary from the basics to advanced marketing techniques. Please note: Additional sessions will be offered during fall and spring semester based upon interest from the campus community. 


The beginner’s guide to understanding social media 

June 2, 2–3 p.m.
Maas Center Conference Room
View presentation slides

This session will introduce unique features offered by popular social media channels: Facebook, Twitter, LinkedIn, Instagram and YouTube. Attendees will leave with a better understanding of how each channel is used and differs from the others. This session is intended for persons new to, or inexperienced with, social media.

Continue reading

Spotlighting our faculty and staff

Hope College has awesome people, and we want to tell their stories. All 768 of them.

When planning the new website, we made sure it would showcase the great programs, facilities and students at Hope—but we also wanted to make sure we’re highlighting one of our greatest assets: The faculty and staff who make this community come alive.

Sample Bio PageWe want our faculty and staff information to be accurate and up-to-date when we launch. Most of the specifics (name, title, photo and contact information) will be automatically generated from our database, but we also plan to include a brief write-up that provides additional information about our people and their roles at Hope.

If you work at Hope College—full-time, part-time, faculty, staff, administration, whatever—please take some time to fill out the secure forms below. Or, you can email your information, bio, CV or a draft to Josh Bishop.

Here are some sample pages:

We’ll likely edit all submissions for consistency and style. If we have any follow-up questions, we’ll contact you.

Don’t hesitate to get a hold of us if you have any questions.

Writing for the Web: Resources

We kicked off our Writing for the Web training today with the first of many presentations. More than 40 people attended (of the more than 100 who signed up), and we’re thrilled to see such an enthusiastic response from faculty and staff on campus.

If you’re looking for extra copies for others in your department or office, you can download them here:

Print versions of the Web Content Guidelines, Brand Quick Start Guide and the full Brand Guidelines are available from Public Affairs and Marketing. Just let us know what you need.

We’ve got two more trainings scheduled for next week, and plan to repeat the session on a regular basis as an ongoing resource for the campus community. If you’d like to attend one of the upcoming sessions, sign up today. There’s still plenty of room:

  • Tuesday, March 24, 10 a.m. (Maas Conference Room)
  • Wednesday, March 25, 3 p.m. (Herrick Room)

Writing for the Web

The team here at Public Affairs and Marketing is excited to launch a new training session, Writing for the Web.

One thing we heard from the beginning of the website planning process is that many people on campus would like additional support for writing, editing and updating their department or office website. Some of you feel like you’re out there all alone, working without the tools and resources you need.

We’re going to change that with a series of training and support sessions available for everyone who works on the Hope website.

Writing for the Web will cover:

  • Content strategy
  • Best practices
  • Brand, voice and tone
  • Style and grammar

We’ll also discuss such topics as identifying and writing for your audience(s), as well as how users read web content (hint: they usually don’t)—and why that matters for how you write. Plus, we’ll make available tools that will let you hit the ground running as soon as you’re ready to work on your new web content.

We’re kicking off the training with three sessions:

  • Thursday, March 19, 11 a.m.
  • Tuesday, March 24, 10 a.m.
  • Wednesday, March 25, 3 p.m.

RSVP today for one of the trainings. All of them will be held in the Herrick Room.

Can’t make it? No worries: We’ll be repeating the session on a regular basis for those who can’t attend in March.

Writing for the Web is the first of many training sessions we’re planning for the web content community here at Hope. Stay tuned for more information on other sessions, including an OU Campus user’s guide.

Your Next Steps for the New Website

We’ve recently reached out to Department Chairs/Leaders, Office Managers, and Web Content Editors across campus to invite them to one of five sessions titled, “Your Next Steps for the new Website.”

At these sessions we’re excited to provide a report on the progress of the website redesign project and to lay out specific next steps and action items pertaining to department/office websites. The meetings will include tools and tasks for departments/offices to begin working through, including a Web Content Checklist for Departments document.

We’ll be following these meetings up with “Writing for the Web” training sessions which will be open to the entire campus community and designed to support those who develop content for departmental sites, more info to come on these soon!

Thank you to the campus community for your patience and partnership as we work together to tell our stories through the Hope College website. Please feel free to contact us at with any questions.