It’s a new year. Time to level-up your virtual meetings with a new Hope College campus background. Download your Hope College campus background here. Not seeing your favorite spot on campus in our folder? Send us an email and we may be able to help you out.
Now that many of us are working from home, Zoom meetings and Google Hangouts are becoming part of our daily routines. It’s been fun to see how people are using technology like these and others to stay connected. Certainly, it’s not the same experience as being together in-person, but the changes we are experiencing are […]
We LOVE the Hope College community — It is true. So we made these valentines just for you. Print this PDF and cut them out, or share on social media if that’s what you’re about. Tag your posts #ILoveHope, wooden shoe? Happy Valentine’s Day to the Orange and Blue!
Six Weeks Out Do a quick checkup on your department’s social media accounts. Are they up to date? When is the last time you shared information? Are you following the Hope brand guidelines? Now is a good time to update your profiles to be ready for Day of Giving. Look for people you should be […]
If you stand in the middle of the Pine Grove today, you’ll notice campus looks different than it did in 2010. It may feel a little different, too. As the landscape has changed with new facilities and improved amenities for students, so too has our ability to provide top-tier academic programs and life-changing faith formation […]
I recently attended the Detroit Digital Summit, an annual two-day event where digital marketers from industries across Michigan, Canada and beyond gather to share their best ideas and practices for working in the digital space. It’s one of my favorite conferences because it provides an opportunity to hear from marketing experts across all industries, and […]
One of the most common questions I hear from our social media managers across campus is, “Should our department have an Instagram account?” My usual response is that it depends on how much time you have to devote to Instagram, and how much visual content you have to share. In other words, you will need […]
What to improve your blog this fall? Public Affairs and Marketing is hosting a Blogger Bootcamp with Elizabeth Council, digital strategist at Hope. Elizabeth helps manage our blog network, including editing Stories of Hope. She also manages the college’s social media accounts, and wants to help you be better at sharing your department’s stories on your blog. […]
Hope boasts over 40 blogs on the college’s blog network ranging in focus from faculty and administrative work to admissions features for prospective students. Public Affairs and Marketing helps maintain our network and serves as a campus resource to help our bloggers improve their site and their posts. We’re here to help you get better at blogging — […]
Does your office or department frequently host events? Public Affairs and Marketing is happy to help you share your good news and get more people in your seats. The first place to start is the Hope Calendar when hosting an even for on-campus attendees. Gone are the days of simply sending a campus mail and calling it good. […]