The digital team from Public Affairs and Marketing is hosting two drop-in help desk sessions this month to assist our campus partners with their marketing and communication projects. Friday, Nov. 10 — 9 a.m.-12 p.m. in BSC Conference Room 015 (lower level), and Wednesday, Nov. 15 — 1-4 p.m. in the Dale Austin Conference Room, …
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The digital team in Public Affairs and Marketing has been hard at work over the past six months to improve several digital resources for our campus community and prospective students. Here’s an update on some of the improvements we’ve made and projects we continue to make progress on: Looking for help with your digital marketing? …
Another Summer has slipped by but not without several exciting new projects for the web team in Public Affairs and Marketing. Whether it was enhancing our online calendar, embracing Gen Z’s use of Instagram and TikTok, or implementing an entirely new academic catalog, Summer was packed with fun and meaningful work to improve the digital …
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The first few weeks of spring semester are behind us and we are so grateful for every passing day that our students are together on campus for in-person classes. It takes our entire campus community to make this happen and we are thankful for the many teams and individuals who are #KeepingHope here! Public Affairs …
Continue reading “Campus toolkit for COVID-19 communication”
It’s a new year. Time to level-up your virtual meetings with a new Hope College campus background. Download your Hope College campus background here. Not seeing your favorite spot on campus in our folder? Send us an email and we may be able to help you out.
Edit on Feb. 8, 2024: Looking for more Hope-themed backgrounds for Google Meet? We’ve got you! In your Google Meet call, simply go to the “effects” section where you would set a background blur. There you will find a handful of campus backgrounds for use with Google Meet. Now that many of us are working …
Continue reading “Hope-themed backgrounds for Zoom and Google Meet”
Six Weeks Out Do a quick checkup on your department’s social media accounts. Are they up to date? When is the last time you shared information? Are you following the Hope brand guidelines? Now is a good time to update your profiles to be ready for Day of Giving. Look for people you should be …
If you stand in the middle of the Pine Grove today, you’ll notice campus looks different than it did in 2010. It may feel a little different, too. As the landscape has changed with new facilities and improved amenities for students, so too has our ability to provide top-tier academic programs and life-changing faith formation …
I recently attended the Detroit Digital Summit, an annual two-day event where digital marketers from industries across Michigan, Canada and beyond gather to share their best ideas and practices for working in the digital space. It’s one of my favorite conferences because it provides an opportunity to hear from marketing experts across all industries, and …
One of the most common questions I hear from our social media managers across campus is, “Should our department have an Instagram account?” My usual response is that it depends on how much time you have to devote to Instagram, and how much visual content you have to share. In other words, you will need …
