Welcome to Jennifer Fellinger, Vice President for Public Affairs and Marketing

We would like to extend a warm and enthusiastic welcome to Jennifer Fellinger, who has been appointed to the newly created position of vice president for public affairs and marketing at Hope College. She comes to Hope with a variety of experiences in marketing and communications in education, serving most recently as vice president for marketing and …

OmniUpdate User Training Conference

I had the privilege of attending the OmniUpdate User Training Conference this week in Anaheim, California. OmniUpdate, you’ll recall, is the company who makes our new Content Management System (CMS), OU Campus. #OUTC14 was filled with presentations, sessions, topic tables and workshops specifically designed for OmniUpdate customers. It was great to get to know many …

Project (on) schedule

Good news! We are right on track as far as schedule and budget with our web design work with Mighty. Here’s what our next few steps look like: Now through early April: design concepts April/May: design extensions Mid-April through early June: front-end development Also, Mighty reviewed the wireframes with OmniUpdate (our new CMS) and we are …

Web Advisory Group

Today we welcomed the first gathering of our newly formed Web Advisory Group! This team is an ad hoc group primarily responsible for reviewing information and plans pertaining to the Web, new initiatives and strategies, and suggestions for changes and improvements to Hope Websites. The Web Advisory Group is composed of a broad representation from all areas of …

Wireframes

We’re moving into the wireframing stage of the web project. A website wireframe is a visual guide that represents the skeletal framework of a website. Wireframing helps clarify exactly what needs to be on the different page types or templates of our new site. This practice helps to connect the underlying site-map to the visual …

Thanks for attending Meet the Personas Open House!

Thanks to those of you who attended our Meet the Personas Open House this week! It was great getting a chance to share these with our broader campus community. What are our User Personas? Fifteen (15) fictional characters that have been created to help us better understand the experience of Hope College’s various audiences. Learn …

Meet the User Personas Open House

Please join us for our upcoming “Meet the User Personas Open House”. Wednesday, January 29 1:30 – 3:00 p.m. Martha Miller 1st Floor Rotunda refreshments will be served! Fifteen (15) fictional characters have been created to help us better understand the experience of Hope College’s various audiences. We would like to introduce these personas to …

New Brand Resource Request

We have recently re-worked our Brand Resource Request page to better serve you. Visit hope.edu/brand and click the Brand Resource Request link on the left. On this form you will find: downloadable PowerPoint, memo and report templates downloadable Hope College logos email signature generator order form for business cards, letterhead, envelopes, etc.  samples of each item and more! We …

Playing in the sandbox

As you’ll recall, we’ve previously selected OmniUpdate’s OU Campus as our new Content Management System (CMS) for the new hope.edu to replace Dreamweaver/Drupal. Although we’re still a ways away from implementing our new CMS, we’ve been given the keys to a “sandbox” or test version of a website running OU. It’s fun to actually test …

Page Strategies

Over the past few weeks, our partner Mighty has been working on putting together page strategy documents. These documents consist of two major parts: a strategic foundation and content recommendations. The strategic foundation asks and concisely answers some important questions about why the page exists: What is the objective of the page and what are we …