Dear Hope Community, I hope your fall semester has gotten off to a spectacular start! I am writing to let you know about a new Hope blog, “Stories of Hope,” that was launched last week. Focusing on scholarship and innovation here at Hope College, the blog will provide another way to share stories that reflect …
Category Archives: Public Affairs and Marketing
Preparing for Phase One
Wow, we’ve come a long way! Looking back on our website redesign timeline (spanning back to Spring of 2013) you can see a lot of ground covered. A new CMS, design partner, focus groups, user personas, site maps, style tiles, page strategies, wireframes, new staff, writing for the web training, employee profiles… and that’s just …
Social Media Summer School
There’s no doubt the Hope College campus community is well-connected when it comes to social media. The Office of Public Affairs and Marketing is pleased to host our first Social Media Summer School, a series of 1-hour workshops about social media, offered by our Digital Strategist, Elizabeth Council. Everyone is invited… Topics to be covered vary from the …
Website and New Team!
Many of you have been asking about the new Hope College website. Thanks for your interest and your patience as we work through such a massive project! In the next few weeks, we will be scheduling meetings for department chairs, office managers and others to lay out specific next steps and action items for the …
New Faces in Public Affairs and Marketing
We’re pleased to share that three new staff members joined our team today. Elizabeth Council is our new Digital Strategist. She is joining us from RCP Marketing in Muskegon where she has served as a digital strategist and account manager for more than 20 clients including Muskegon Community College in addition to volunteering for TEDxMuskegon as …
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New developments in Public Affairs and Marketing
In the recent months, a number of changes have taken place as our new Public Affairs and Marketing division takes shape. As you may have noticed, we posted a number of new positions. Look for updates on those hires in the weeks ahead. Following are some of the internal staffing developments to more strategically support …
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Adding to the team
We wanted to share some exciting developments in how we’ll be resourced to continue the website redesign project as well as the long term support of the Hope College website. This week, we posted two new web related positions: a Digital Strategist and a Web Content Manager. You can learn more about these positions by …
Campusmail
There have been some changes to the CAMPUSMAIL system in the past year and we continue to plan for further improvements. What is CAMPUSMAIL? CAMPUSMAIL is the official email distribution system of the college. Your message can be sent to all employees or only faculty. What kinds of messages can go in CAMPUSMAIL? Your …
Greetings from the new Public Affairs and Marketing Division
I am happy to officially announce the formation of the new Public Affairs and Marketing Division! This division is composed of the Events and Conferences (ECO) staff, the former Public and Community Relations staff and the former Integrated Marketing staff — a group of talented, enthusiastic individuals whose dedication is driven by a genuine love of …
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Welcome to Jennifer Fellinger, Vice President for Public Affairs and Marketing
We would like to extend a warm and enthusiastic welcome to Jennifer Fellinger, who has been appointed to the newly created position of vice president for public affairs and marketing at Hope College. She comes to Hope with a variety of experiences in marketing and communications in education, serving most recently as vice president for marketing and …
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