10 Under 10 Award Recipient: Jonas Lawson ’13

“He oversees high-profile campaign advertising at the local, state and federal levels.”

Ten Under Ten Award Recipient Jonas Lawson

Jonas Lawson began his education at Hope College with the intent on becoming a news reporter. Early on in his time at Hope, Lawson wrote his first TV commercial for a class project and fell in love with media. After four years, he graduated with a bachelor of arts degree in communication with a concentration on broadcasting.

As a senior, Lawson attended the National Association of Broadcasters Convention in Las Vegas with a class. There he was approached by Jeffery Myers, the founder of the Media Sales Institute at the Florida A&M University. Myers invited Lawson to attend the program after graduating from Hope, and in June 2013, Lawson graduated from the Media Sales Institute, a two-week intensive program for young graduates interested in pursuing a career in advertising sales.

The experience and opportunity at Florida A&M jump-started his career and landed him an offer for a position as a junior account executive from Comcast Spotlight in Houston, Texas. He began his career by building his book of clients and gaining exposure in the advertising field. In 2016, Lawson was awarded the President’s Club Award by Comcast Spotlight for his achievement as being one of the top six percent of Advertising Account Executives within the company who exceeded his yearly sales projections.

In September of 2017, Lawson took the next step in his career as a political advertising account executive with NCC Media, a television and online advertising firm in Bethesda, Maryland. He is responsible for overseeing high-profile campaigns, including candidate and issue advertisers at the local, state and federal levels.

Outside of his professional life, Lawson has maintained an active role in his community by volunteering with Comcast Spotlight on Comcast Cares Day. In 2013, he began volunteering with Star of Hope, an organization dedicated to providing resources to individuals who are homeless and mothers with young children who need shelter and assistance. He continues to support those around him by mentoring, coaching youth track, and extending support to those in need following natural disasters, such as Hurricane Harvey in Houston, Texas. Find him on LinkedIn.

The “10 Under 10 Awards” honor emerging leaders who are making significant contributions by living out their callings; engaged in the local and global community through professional and/or volunteer involvement; and use their education to think about important issues with wisdom and clarity, communicate effectively to bridge boundaries that divide human communities and act as agents of hope living faithfully into their vocations. Designed for alumni who are within 10 years of graduation, they are presented by the Hope College Alumni Association. Make a nomination today!

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