By Hanna Schultz, People First Economy
So, why would your approach to your business be any differently? This last year has seen economic growth and opportunity for many businesses, and it has also uncovered a desire for many businesses to embrace their values in a different, more meaningful way.
In West Michigan, many businesses align their practices with the values that the owners and employees hold dear in everyday life. This is among the reasons that locally owned businesses are statistically more philanthropic, environmentally responsible, and intentional toward community engagement. Many of these values have been more or less “unspoken” for many years, even generations, as the businesses themselves have grown or gone through seasons of change.
Good For Michigan offers resources for businesses that want to learn and do more for their communities. These opportunities include educational workshops. Details for upcoming events can be found at goodfor.org/events.
The QIA is a 60-minute assessment that measures dozens of best practices for employee, community and environmental impact. Business owners can also see how they compare to other businesses nationally.
A diverse range of West Michigan businesses are already participating in Good For Michigan, from engineering firms to a breweries to restaurants, housing development companies, design firms and more.
Visit www.goodfor.org for more information or to take the Quick Impact Assessment for your business.
You can help keep the business community in West Michigan a leader in responsible business practices!
Hanna Schulze is development manager at People First Economy, the organization that runs the Good For Michigan program. Hanna has worked in economic development for over five years and finds the most value in her work when she can help small business owners grow their business intentionally using sustainable principles.
Economic Development: Businesses and the local consumers are driving engines that generate capital for growth and development. We want to be a location of choice for new business and industry.
Living Sustainably is a collection of community voices sharing updates about local sustainability initiatives. It is presented by the Holland-Hope College Sustainability Institute, a joint project of Hope College, the City of Holland and Holland Board of Public Works. Go to www.hope.edu/sustainability-institute for more information.